S'portofino is primarily a passion for fashion and sport. The shop offers unique products with elegance and modern design. The company has 5 salons in Poland, offering an assortment of over 60 world-class brands from the highest shelf.
Divante invited us to the project. Our task was to design a graphic shop based on the information architecture. One of the main goals was to create an impression of elegance and sporty jam in layouts. Also important was the intuitive interface, due to the target audience and extensive product filtering capabilities.
At the beginning of the work we have presented several directions of project development. The customer liked the combination of graphite color with gray and white. In order to strengthen the sport atmosphere of the shop we choose modern and geometric typography. We also decided to use large photos that complement the unique design of the clothing offered.
During the work we also took care of the responsiveness of the entire platform. All optimized layouts have been optimized for mobile devices.